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Title
Crisis management strategy for a small adventure tour operator specialised in Madagascar |
Full text
http://doc.rero.ch/record/288280/files/Voide_Cindy_2013_2016.pdf |
Date
2017 |
Author(s)
Voide, Cindy; Wilk, Rolf |
Abstract
This paper intends to explore ways a small tour operator specialised in Madagascar can prepare itself for a crisis and how it can manage one most efficiently by its own means. In order to do so, interviews with professionals working for tour operators have been carried out to gather qualitative data about their practices. In addition to this, a couple of experts in this field of crisis management have been consulted for advice on steps to undertake. |
Language
eng |
Repository
Switzerland - Library Network of Western Switzerland (RERO)
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Added to C-A: 2017-04-05;13:24:03 |
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